Why Wear London?

Loved by over 55,000 customers

Founded in London, with every style crafted using premium fabrics.

Hassle-free returns or exchanges

Full refund or exchange for another item of your choice within 14 days of receiving your items

Free UK shipping on orders over £150

Picked and packed by our expert teams across London

Products

Customers rate us 4.9/5 based on 1426 reviews.

Sort by

250 products

Save £15.00Borough - Zip Polo - Navy Pique - Wear LondonBorough - Zip Polo - Navy Pique - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Borough - Zip Polo - Navy Pique Sale price£50.00 Regular price£65.00

3 Colours

Save £15.00Borough - Zip Polo - Taupe Pique - Wear LondonBorough - Zip Polo - Taupe Pique - Wear London
S Out of stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Borough - Zip Polo - Taupe Pique Sale price£50.00 Regular price£65.00

3 Colours

Save £30.00Burdett Jean - Dark Wash - Wear LondonBurdett Jean - Dark Wash - Wear London
28 Out of stock
30 Low Stock
32 In stock
34 Low Stock
36 Low Stock
38 Out of stock
Burdett Jean - Dark Wash Sale price£30.00 Regular price£60.00

3 Colours

Save £30.00Burdett Jean - Light Wash - Wear LondonBurdett Jean - Light Wash - Wear London
28 Out of stock
30 Low Stock
32 In stock
34 In stock
36 Low Stock
38 Out of stock
Burdett Jean - Light Wash Sale price£30.00 Regular price£60.00

3 Colours

Save £30.00Burdett Jean - Mid Wash - Wear LondonBurdett Jean - Mid Wash - Wear London
28 Out of stock
30 Low Stock
32 In stock
34 In stock
36 Low Stock
38 Out of stock
Burdett Jean - Mid Wash Sale price£30.00 Regular price£60.00

3 Colours

Save £35.00Buxton Trousers - Mushroom - Wear LondonBuxton Trousers - Mushroom - Wear London
28 Out of stock
30 Low Stock
32 Low Stock
34 In stock
36 In stock
38 Low Stock
Buxton Trousers - Mushroom Sale price£50.00 Regular price£85.00

2 Colours

Save £35.00Buxton Trouser - Navy - Wear LondonBuxton Trouser - Navy - Wear London
28 Out of stock
30 Low Stock
32 Low Stock
34 In stock
36 In stock
38 Low Stock
Buxton Trousers - Navy Sale price£50.00 Regular price£85.00

2 Colours

Save £45.00Camden - Plain Polo Knitwear - Navy Ecru - Wear LondonCamden - Plain Polo Knitwear - Navy Ecru - Wear London
S Out of stock
M In stock
L Low Stock
XL Low Stock
XXL Low Stock
Camden - Plain Polo Knitwear - Navy Ecru Sale price£40.00 Regular price£85.00

3 Colours

Save £45.00Camden - Plain Polo Knitwear - Olive Ecru - Wear LondonCamden - Plain Polo Knitwear - Olive Ecru - Wear London
S Low Stock
M Low Stock
L In stock
XL In stock
XXL Low Stock
Camden - Plain Polo Knitwear - Olive Ecru Sale price£40.00 Regular price£85.00

3 Colours

Save £45.00Camden - Plain Polo Knitwear - Chocolate Ecru - Wear LondonCamden - Plain Polo Knitwear - Chocolate Ecru - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Camden - Plain Polo Knitwear - Chocolate Ecru Sale price£40.00 Regular price£85.00

3 Colours

Save £50.00Chiltern Shacket - Chocolate Canvas - Wear LondonChiltern Shacket - Chocolate Canvas - Wear London
S Low Stock
M Low Stock
L In stock
XL Out of stock
XXL Out of stock
Chiltern Shacket - Chocolate Canvas Sale price£100.00 Regular price£150.00

4 Colours

Save £50.00Chiltern Shacket - Grey Canvas - Wear LondonChiltern Shacket - Grey Canvas - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Chiltern Shacket - Grey Canvas Sale price£100.00 Regular price£150.00

4 Colours

Save £50.00Chiltern Shacket - Navy Canvas - Wear LondonChiltern Shacket - Navy Canvas - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Out of stock
XXL Out of stock
Chiltern Shacket - Navy Canvas Sale price£100.00 Regular price£150.00

4 Colours

Save £50.00Chiltern Shacket - Olive Canvas - Wear LondonChiltern Shacket - Olive Canvas - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Chiltern Shacket - Olive Canvas Sale price£100.00 Regular price£150.00

4 Colours

Save £30.00Chino Bottoms - Navy - Wear LondonChino Bottoms - Navy - Wear London
28 XS Out of stock
30 S In stock
32 M Low Stock
34 L Low Stock
36 XL Low Stock
38 XXL Out of stock
Chino Bottoms - Navy Sale price£30.00 Regular price£60.00
Save £10.00Chino Short - Black - Wear LondonChino Short - Black - Wear London
28 XS Out of stock
30 S In stock
32 M Low Stock
34 L Out of stock
36 XL Out of stock
38 XXL Out of stock
Chino Short - Black Sale price£35.00 Regular price£45.00

2 Colours

Save £10.00Chino Short - White - Wear LondonChino Short - White - Wear London
28 XS Out of stock
30 S In stock
32 M Out of stock
34 L Out of stock
36 XL Out of stock
38 XXL Out of stock
Chino Short - White Sale price£35.00 Regular price£45.00

2 Colours

Colts Zip Shacket - Black Virgin Wool - Wear LondonColts Zip Shacket - Black Virgin Wool - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Colts Zip Shacket - Black Virgin Wool Sale price£170.00
Save £60.00Colts Zip Shacket Unlined - Charcoal Coated Canvas Tinto - Wear LondonColts Zip Shacket - Charcoal Wool Poly - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Colts Zip Shacket - Charcoal Wool Poly Sale price£110.00 Regular price£170.00

2 Colours

Save £50.00Colts Zip Shacket - Dogtooth Navy Stone - Wear LondonColts Zip Shacket - Dogtooth Navy Stone - Wear London
S Out of stock
M Low Stock
L Out of stock
XL Out of stock
XXL Out of stock
Colts Zip Shacket - Dogtooth Navy Stone Sale price£120.00 Regular price£170.00
Save £60.00Colts Zip Shacket - Navy Wool Poly - Wear LondonColts Zip Shacket - Navy Wool Poly - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Colts Zip Shacket - Navy Wool Poly Sale price£110.00 Regular price£170.00

2 Colours

Save £35.00Crispin Chino Comfort Stretch - Cappucino - Wear LondonCrispin Chino Comfort Stretch - Cappucino - Wear London
28 Low Stock
30 Low Stock
32 In stock
34 Out of stock
36 Low Stock
38 Out of stock
Crispin Chino Comfort Stretch - Cappucino Sale price£50.00 Regular price£85.00

3 Colours

Save £35.00Crispin Chino Comfort Stretch - Mushroom - Wear LondonCrispin Chino Comfort Stretch - Mushroom - Wear London
28 Low Stock
30 Low Stock
32 In stock
34 Out of stock
36 Out of stock
38 Out of stock
Crispin Chino Comfort Stretch - Mushroom Sale price£50.00 Regular price£85.00

3 Colours

Save £35.00Crispin Chino Comfort Stretch - Navy - Wear LondonCrispin Chino Comfort Stretch - Navy - Wear London
28 Low Stock
30 Out of stock
32 Low Stock
34 Low Stock
36 Low Stock
38 Low Stock
Crispin Chino Comfort Stretch - Navy Sale price£50.00 Regular price£85.00

3 Colours

Dalston T-Shirt - 3 Pack - Wear LondonDalston Heavyweight Cotton T-Shirt - 3 Pack - Wear London
Dalston Heavyweight Cotton T-Shirt - 3 Pack Sale price£80.00
Dalston T-Shirt - 5 Pack - Wear LondonDalston Heavyweight Cotton T-Shirt - 5 Pack - Wear London
Dalston Heavyweight Cotton T-Shirt - 5 Pack Sale price£135.00
Save £10.00Dalston - T-Shirt Non Peach - Bright Indigo - Wear LondonDalston - T-Shirt Non Peach - Bright Indigo - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Low Stock
XXL Low Stock
Dalston Heavyweight Cotton T-Shirt - Bright Indigo Sale price£20.00 Regular price£30.00

4 Colours

Dalston - T-Shirt Non Peach - Optic White - Wear LondonDalston - T-Shirt Non Peach - Optic White - Wear London
S Out of stock
M Out of stock
L Out of stock
XL Low Stock
XXL In stock
Dalston Heavyweight Cotton T-Shirt - Optic White Sale price£30.00

4 Colours

Save £10.00Dalston Heavyweight Cotton T-Shirt - Red - Wear LondonDalston - T-Shirt Non Peach - Red - Wear London
S Out of stock
M Out of stock
L Out of stock
XL Out of stock
XXL Low Stock
Dalston Heavyweight Cotton T-Shirt - Red Sale price£20.00 Regular price£30.00

4 Colours

Dalston - T-Shirt Non Peach - Washed Black - Wear LondonDalston - T-Shirt Non Peach - Washed Black - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Dalston Heavyweight Cotton T-Shirt - Washed Black Sale price£30.00

4 Colours

Save £20.00Dano Short Sleeve Shirt - Chocolate Flower - Wear LondonDano Short Sleeve Shirt - Chocolate Flower - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Out of stock
XXL Out of stock
Dano Short Sleeve Shirt - Chocolate Flower Sale price£30.00 Regular price£50.00

4 Colours

Save £20.00Dano Short Sleeve Shirt - Navy Jungle - Wear LondonDano Short Sleeve Shirt - Navy Jungle - Wear London
S Out of stock
M Out of stock
L Low Stock
XL Out of stock
XXL Out of stock
Dano Short Sleeve Shirt - Navy Jungle Sale price£30.00 Regular price£50.00

4 Colours

Save £20.00Dano Short Sleeve Shirt - Navy Taupe Hawaiin - Wear LondonDano Short Sleeve Shirt - Navy Taupe Hawaiin - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Out of stock
XXL Out of stock
Dano Short Sleeve Shirt - Navy Taupe Hawaiian Sale price£30.00 Regular price£50.00

4 Colours

Save £20.00Dano Short Sleeve Shirt - Purple Palm - Wear LondonDano Short Sleeve Shirt - Purple Palm - Wear London
S Out of stock
M Out of stock
L In stock
XL Low Stock
XXL Out of stock
Dano Short Sleeve Shirt - Purple Palm Sale price£30.00 Regular price£50.00

4 Colours

Ezra Jean - Bleach Wash - Wear LondonEzra Jean - Bleach Wash - Wear London
28 Out of stock
30 Low Stock
32 Low Stock
34 In stock
36 Low Stock
38 Out of stock
Ezra Jean - Bleach Wash Sale price£85.00

3 Colours

Ezra Jean - Raw Wash Superflex - Wear LondonEzra Jean - Raw Wash Superflex - Wear London
28 Out of stock
30 In stock
32 In stock
34 In stock
36 In stock
38 In stock
Ezra Jean - Raw Wash Superflex Sale price£85.00

3 Colours

Ezra Jean - Stay Blue Wash - Wear LondonEzra Jean - Stay Blue Wash - Wear London
28 Out of stock
30 In stock
32 In stock
34 In stock
36 In stock
38 In stock
Ezra Jean - Stay Blue Wash Sale price£85.00

3 Colours

Finsbury Funnel Mac - Black Dx - Wear LondonFinsbury Funnel Mac - Black Dx - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Low Stock
XXL Out of stock
Finsbury Funnel Mac - Black Dx Sale price£195.00

3 Colours

Finsbury Funnel Mac - Cappuccino Dx - Wear LondonFinsbury Funnel Mac - Cappuccino Dx - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Out of stock
XXL Out of stock
Finsbury Funnel Mac - Cappuccino Dx Sale price£195.00

3 Colours

Finsbury Funnel Mac - Putty Dx - Wear LondonFinsbury Funnel Mac - Putty Dx - Wear London
S Low Stock
M In stock
L Low Stock
XL Low Stock
XXL Low Stock
Finsbury Funnel Mac - Putty Dx Sale price£195.00

3 Colours

Save £40.00Fleming V-Neck Shacket - Navy Moleskin - Wear LondonFleming V-Neck Shacket - Navy Moleskin - Wear London
S Low Stock
M Out of stock
L Low Stock
XL Low Stock
XXL Out of stock
Fleming V-Neck Shacket - Navy Moleskin Sale price£80.00 Regular price£120.00

2 Colours

Save £30.00Fleming V-Neck Shacket - Navy Textured - Wear LondonFleming V-Neck Shacket - Navy Textured - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Out of stock
XXL Out of stock
Fleming V-Neck Shacket - Navy Textured Sale price£60.00 Regular price£90.00
Save £40.00Fleming V-Neck Shacket - Olive Moleskin - Wear LondonFleming V-Neck Shacket - Olive Moleskin - Wear London
S Low Stock
M Out of stock
L Low Stock
XL Low Stock
XXL Out of stock
Fleming V-Neck Shacket - Olive Moleskin Sale price£80.00 Regular price£120.00

2 Colours

Geno Blazer - Navy Seersucker - Wear LondonGeno Blazer - Navy Seersucker - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Out of stock
Geno Blazer - Navy Seersucker Sale price£130.00
Save £40.00Hampstead - 3 Button Polo - Navy ecru grey - Wear LondonHampstead - 3 Button Polo - Navy ecru grey - Wear London
S Low Stock
M Out of stock
L In stock
XL In stock
XXL Low Stock
Hampstead - 3 Button Polo - Navy ecru grey Sale price£50.00 Regular price£90.00
Save £15.00Hansen Shorts - Cappuccino Stripe - Wear LondonHansen Shorts - Cappuccino Stripe - Wear London
30 / XS Out of stock
32 / Small Out of stock
34 / Medium Low Stock
36 / Large Low Stock
38 / Extra Large Low Stock
Hansen Shorts - Cappuccino Stripe Sale price£35.00 Regular price£50.00

2 Colours

Save £15.00Hansen Shorts - Navy Seersucker - Wear LondonHansen Shorts - Navy Seersucker - Wear London
30 / XS Out of stock
32 / Small Low Stock
34 / Medium Low Stock
36 / Large In stock
38 / Extra Large Low Stock
Hansen Shorts - Navy Seersucker Sale price£35.00 Regular price£50.00

2 Colours

Hansen Trouser - Navy Seersucker - Wear LondonHansen Trouser - Navy Seersucker - Wear London
30 / X small Out of stock
32 / Small Low Stock
34 / Medium Low Stock
36 / Large In stock
38 / Extra Large Low Stock
Hansen Trouser - Navy Seersucker Sale price£70.00

Customers are saying

4.93 ★ (1426)
Verified