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New-In

New-In

Discover our latest collection for all your style essentials. Featuring limited-edition pieces made from premium Italian fabrics, each item is expertly crafted in London, UK.

Browse our selection of outerwear, overshirts, trousers, and stay tuned for more new arrivals next week!

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140 products

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Bethnal Short Sleeve Shirt - Green 147 - Wear LondonBethnal Short Sleeve Shirt - Green 147 - Wear London
S Low Stock
M In stock
L Low Stock
XL Low Stock
XXL Low Stock
Bethnal Short Sleeve Shirt - Green 147 Sale price£65.00
Bethnal Short Sleeve Shirt - Navy 147 - Wear LondonBethnal Short Sleeve Shirt - Navy 147 - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Bethnal Short Sleeve Shirt - Navy 147 Sale price£65.00
Bethnal Short Sleeve Shirt 1 Pocket - Plain Navy - Wear LondonBethnal Short Sleeve Shirt 1 Pocket - Plain Navy - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Low Stock
XXL Out of stock
Bethnal Short Sleeve Shirt 1 Pocket - Plain Navy Sale price£65.00
Bethnal Short Sleeve Shirt 1 Pocket - Plain Sky - Wear LondonBethnal Short Sleeve Shirt 1 Pocket - Plain Sky - Wear London
S Low Stock
M Out of stock
L Out of stock
XL Out of stock
XXL Low Stock
Bethnal Short Sleeve Shirt 1 Pocket - Plain Sky Sale price£65.00
Bethnal Short Sleeve Shirt 1 Pocket - Plain Khaki - Wear LondonBethnal Short Sleeve Shirt 1 Pocket - Plain Khaki - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Low Stock
XXL Low Stock
Bethnal Short Sleeve Shirt 1 Pocket - Plain Khaki Sale price£65.00
Bethnal Short Sleeve Shirt 1 Pocket - Navy Art 108 - Wear LondonBethnal Short Sleeve Shirt 1 Pocket - Navy Art 108 - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Bethnal Short Sleeve Shirt 1 Pocket - Navy Art 108 Sale price£65.00
Bethnal Short Sleeve Shirt 1 Pocket - Black 107 - Wear LondonBethnal Short Sleeve Shirt 1 Pocket - Black 107 - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Bethnal Short Sleeve Shirt 1 Pocket - Black 107 Sale price£65.00
Bart Superflex Overshirt - Ecru - Wear LondonBart Superflex Overshirt - Ecru - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Bart Superflex Overshirt - Ecru Sale price£75.00
Monty Short Sleeve Shirt - Plain Orange - Wear LondonMonty Short Sleeve Shirt - Plain Orange - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Monty Short Sleeve Shirt - Plain Orange Sale price£65.00
Monty Short Sleeve Shirt - Plain Sand Ecru - Wear LondonMonty Short Sleeve Shirt - Plain Sand Ecru - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Monty Short Sleeve Shirt - Plain Sand Ecru Sale price£65.00
Monty Short Sleeve Shirt - Plain Blue - Wear LondonMonty Short Sleeve Shirt - Plain Blue - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Monty Short Sleeve Shirt - Plain Blue Sale price£65.00
Monty Short Sleeve Shirt - Orange 108 - Wear LondonMonty Short Sleeve Shirt - Orange 108 - Wear London
S Low Stock
M Out of stock
L Low Stock
XL Low Stock
XXL Low Stock
Monty Short Sleeve Shirt - Orange 108 Sale price£65.00
Monty Short Sleeve Shirt - Black 108 - Wear LondonMonty Short Sleeve Shirt - Black 108 - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Monty Short Sleeve Shirt - Black 108 Sale price£65.00
Ezra Jean - Ecru Wash - Wear LondonEzra Jean - Ecru Wash - Wear London
28 Low Stock
30 In stock
32 In stock
34 In stock
36 In stock
38 Out of stock
Ezra Jean - Ecru Wash Superflex Sale price£70.00
Bethnal Short Sleeve Shirt - Navy Montevideo - Wear LondonBethnal Short Sleeve Shirt - Navy Montevideo - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Bethnal Short Sleeve Shirt - Navy Montevideo Sale price£70.00
Turner Long Sleeve Shirt - Super Black - Wear LondonTurner Long Sleeve Shirt - Super Black - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Turner Long Sleeve Shirt - Super Black Sale price£90.00
Turner Long Sleeve Shirt - Super Beige - Wear LondonTurner Long Sleeve Shirt - Super Beige - Wear London
S Low Stock
M Low Stock
L In stock
XL Low Stock
XXL Low Stock
Turner Long Sleeve Shirt - Super Beige Sale price£90.00
Bart Overshirt - Navy Zurigo - Wear LondonBart Overshirt - Navy Zurigo - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Bart Overshirt - Navy Zurigo Sale price£75.00
Bart Overshirt - Beige Zurigo - Wear LondonBart Overshirt - Beige Zurigo - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Bart Overshirt - Beige Zurigo Sale price£75.00
Bart Long Sleeve Shirt - Navy Montevideo - Wear LondonBart Long Sleeve Shirt - Navy Montevideo - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Bart Long Sleeve Shirt - Navy Montevideo Sale price£80.00
Bart Long Sleeve Shirt - Stone Montevideo - Wear LondonBart Long Sleeve Shirt - Stone Montevideo - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Bart Long Sleeve Shirt - Stone Montevideo Sale price£80.00
Southend Shacket Unlined - Navy Cotton Canvas - Wear LondonSouthend Shacket Unlined - Navy Cotton Canvas - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Southend Shacket Unlined - Navy Cotton Canvas Sale price£130.00
Finsbury Funnel Mac - Putty Dx - Wear LondonFinsbury Funnel Mac - Putty Dx - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Finsbury Funnel Mac - Putty Dx Sale price£195.00
Finsbury Funnel Mac - Olive Dx - Wear LondonFinsbury Funnel Mac - Olive Dx - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Finsbury Funnel Mac - Olive Dx Sale price£195.00
Bethnal Short Sleeve Shirt - Stone Montevideo - Wear LondonBethnal Short Sleeve Shirt - Stone Montevideo - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Bethnal Short Sleeve Shirt - Stone Montevideo Sale price£70.00
Monty Short Sleeve Shirt - Navy Buenos Airies - Wear LondonMonty Short Sleeve Shirt - Navy Buenos Airies - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Monty Short Sleeve Shirt - Navy Buenos Airies Sale price£70.00
Trueman T-Shirt - Sky Blue - Wear LondonTrueman T-Shirt - Sky Blue - Wear London
S In stock
M Low Stock
L Low Stock
XL In stock
XXL Low Stock
Trueman T-Shirt - Sky Blue Sale price£30.00
Tuxford Casual Blazer - Stone Cotton Linen - Wear LondonTuxford Casual Blazer - Stone Cotton Linen - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Out of stock
Tuxford Casual Blazer - Stone Cotton Linen Sale price£140.00
Tuxford Casual Blazer - Olive Cotton Linen - Wear LondonTuxford Casual Blazer - Olive Cotton Linen - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Out of stock
Tuxford Casual Blazer - Olive Cotton Linen Sale price£140.00
Tuxford Casual Blazer - Navy Cotton Linen - Wear LondonTuxford Casual Blazer - Navy Cotton Linen - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Tuxford Casual Blazer - Navy Cotton Linen Sale price£140.00
Southend Shacket Unlined - Olive Stretch - Wear LondonSouthend Shacket Unlined - Olive Stretch - Wear London
S Low Stock
M In stock
L Low Stock
XL Out of stock
XXL Out of stock
Southend Shacket Unlined - Black Stretch Sale price£130.00
Southend Shacket Unlined - Stone Stretch - Wear LondonSouthend Shacket Unlined - Stone Stretch - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Southend Shacket Unlined - Stone Stretch Sale price£130.00
Southend Shacket Unlined - Navy Stretch - Wear LondonSouthend Shacket Unlined - Navy Stretch - Wear London
S Low Stock
M In stock
L Low Stock
XL Low Stock
XXL Out of stock
Southend Shacket Unlined - Navy Stretch Sale priceFrom £130.00
Baker Boy Hat - Taupe D - Check Linen - Wear LondonBaker Boy Hat - Taupe D - Check Linen - Wear London
S - 54cm Low Stock
M - 56cm Low Stock
L - 58cm Low Stock
XL - 60cm Low Stock
Baker Boy Hat - Taupe D - Check Linen Sale price£50.00
Baker Boy Hat - Navy C - Check Linen - Wear LondonBaker Boy Hat - Navy C - Check Linen - Wear London
S - 54cm Low Stock
M - 56cm In stock
L - 58cm In stock
XL - 60cm Low Stock
Baker Boy Hat - Navy C - Check Linen Sale price£50.00
Baker Boy Hat - Sale Pepe Beige - Wear LondonBaker Boy Hat - Sale Pepe Beige - Wear London
S - 54cm Low Stock
M - 56cm Low Stock
L - 58cm Low Stock
XL - 60cm Low Stock
Baker Boy Hat - Sale Pepe Beige Sale price£45.00
Baker Boy Hat - Castoro Choc Linen - Wear LondonBaker Boy Hat - Castoro Choc Linen - Wear London
S - 54cm Low Stock
M - 56cm Low Stock
L - 58cm Low Stock
XL - 60cm Low Stock
Baker Boy Hat - Castoro Choc Linen Sale price£45.00
Baker Boy Hat - Antracite Linen - Wear LondonBaker Boy Hat - Antracite Linen - Wear London
S - 54cm Low Stock
M - 56cm In stock
L - 58cm Low Stock
XL - 60cm Low Stock
Baker Boy Hat - Antracite Linen Sale price£45.00
Baker Boy Hat - Navy Jean Linen - Wear LondonBaker Boy Hat - Navy Jean Linen - Wear London
S - 54cm Low Stock
M - 56cm In stock
L - 58cm Low Stock
XL - 60cm Low Stock
Baker Boy Hat - Navy Jean Linen Sale price£45.00
Bethnal Short Sleeve Shirt - Stone Cotton Linen - Wear LondonBethnal Short Sleeve Shirt - Stone Cotton Linen - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Bethnal Short Sleeve Shirt - Stone Cotton Linen Sale price£65.00
Wentworth Trouser - Cotton Linen Navy - Wear LondonWentworth Trouser - Cotton Linen Navy - Wear London
28 Low Stock
30 In stock
32 Low Stock
34 Low Stock
36 Low Stock
38 Low Stock
Wentworth Trouser - Cotton Linen Navy Sale price£80.00
Wentworth Trouser - Cotton Linen Stone - Wear LondonWentworth Trouser - Cotton Linen Stone - Wear London
28 Low Stock
30 In stock
32 Low Stock
34 In stock
36 Low Stock
38 Low Stock
Wentworth Trouser - Cotton Linen Stone Sale price£80.00
Wentworth Trouser - Cotton Linen Olive - Wear LondonWentworth Trouser - Cotton Linen Olive - Wear London
28 Low Stock
30 In stock
32 Low Stock
34 In stock
36 In stock
38 Low Stock
Wentworth Trouser - Cotton Linen Olive Sale price£80.00
Bethnal Short Sleeve Shirt - Olive Cotton Linen - Wear LondonBethnal Short Sleeve Shirt - Olive Cotton Linen - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Out of stock
XXL Low Stock
Bethnal Short Sleeve Shirt - Olive Cotton Linen Sale price£65.00
Bethnal Short Sleeve Shirt - Navy Cotton Linen - Wear LondonBethnal Short Sleeve Shirt - Navy Cotton Linen - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Out of stock
XXL Low Stock
Bethnal Short Sleeve Shirt - Navy Cotton Linen Sale price£65.00
Turner Long Sleeve Shirt - Cotton Linen Stone - Wear LondonTurner Long Sleeve Shirt - Cotton Linen Stone - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Turner Long Sleeve Shirt - Cotton Linen Stone Sale price£90.00
Turner Long Sleeve Shirt - Cotton Linen Olive - Wear LondonTurner Long Sleeve Shirt - Cotton Linen Olive - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Turner Long Sleeve Shirt - Cotton Linen Olive Sale price£90.00
Turner Long Sleeve Shirt - Cotton Linen Navy - Wear LondonTurner Long Sleeve Shirt - Cotton Linen Navy - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Turner Long Sleeve Shirt - Cotton Linen Navy Sale price£90.00