Why Wear London?

Loved by over 55,000 customers

Founded in London, with every style crafted using premium fabrics.

Hassle-free returns or exchanges

Full refund or exchange for another item of your choice within 14 days of receiving your items

Free UK shipping on orders over £150

Picked and packed by our expert teams across London
New-In

New-In

Discover our latest collection for all your style essentials. Featuring limited-edition pieces made from premium Italian fabrics, each item is expertly crafted in London, UK.

Stay tuned for more limited runs.

Customers rate us 4.9/5 based on 1683 reviews.

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174 products

Chiltern Shacket - Navy Wool Panno - Wear LondonChiltern Shacket - Navy Wool Panno - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Chiltern Shacket - Navy Wool Panno Sale price£180.00
Bank Mac - Navy Moleskin - Orange Binding - Wear LondonBank Mac - Navy Moleskin - Orange Binding - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Bank Mac - Navy Moleskin - Orange Binding Sale price£215.00

2 Colours

Bank Mac - Khaki Moleskin - Orange Binding - Wear LondonBank Mac - Khaki Moleskin - Orange Binding - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Bank Mac - Khaki Moleskin - Orange Binding Sale price£215.00

2 Colours

Ezra Jean - Blue Black Wash - Wear LondonEzra Jean - Blue Black Wash - Wear London
28 Out of stock
30 In stock
32 In stock
34 In stock
36 In stock
38 Low Stock
Ezra Jean - Blue Black Wash Sale price£85.00

5 Colours

Broadwalk Zip Overshirt - Red Grey Black Check - Wear LondonBroadwalk Zip Overshirt - Brown Copper Check - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Broadwalk Zip Overshirt - Brown Copper Check Sale price£120.00

4 Colours

Broadwalk Zip Overshirt - Ecru - Wear LondonBroadwalk Zip Overshirt - Ecru - Wear London
S Low Stock
M Low Stock
L Low Stock
XL In stock
XXL Out of stock
Broadwalk Zip Overshirt - Ecru Sale price£110.00

4 Colours

Broadwalk Zip Overshirt - Navy - Wear LondonBroadwalk Zip Overshirt - Navy - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Broadwalk Zip Overshirt - Navy Sale price£110.00

4 Colours

Broadwalk Zip Overshirt - Red Grey Black Check - Wear LondonBroadwalk Zip Overshirt - Red Grey Black Check - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Broadwalk Zip Overshirt - Red Grey Black Check Sale price£120.00

4 Colours

London Mac - Birbo Twill Olive - Wear LondonLondon Mac - Birbo Twill Olive - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
London Mac - Birbo Twill Olive Sale price£260.00

3 Colours

London Mac - Birbo Twill Navy - Wear LondonLondon Mac - Birbo Twill Navy - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
London Mac - Birbo Twill Navy Sale price£260.00

3 Colours

London Mac - Birbo Twill Chocolate - Wear LondonLondon Mac - Birbo Twill Chocolate - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
London Mac - Birbo Twill Chocolate Sale price£260.00

3 Colours

Chiltern Shacket Sleeve Lining - Casentino Chocolate - Wear LondonChiltern Shacket Sleeve Lining - Casentino Chocolate - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Chiltern Shacket Sleeve Lining - Casentino Chocolate Sale price£185.00

3 Colours

Chiltern Shacket Sleeve Lining - Casentino Olive - Wear LondonChiltern Shacket Sleeve Lining - Casentino Olive - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Chiltern Shacket Sleeve Lining - Casentino Olive Sale price£185.00

3 Colours

Chiltern Shacket Sleeve Lining - Casentino Camel - Wear LondonChiltern Shacket Sleeve Lining - Casentino Camel - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Chiltern Shacket Sleeve Lining - Casentino Camel Sale price£185.00

3 Colours

Jimmy Quarter Zip - Grey White - Wear LondonJ Jimmy Quarter Zip - Grey White - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Out of stock
Jimmy Quarter Zip - Grey White Sale price£65.00

3 Colours

Jimmy Quarter Zip - Forest green - Wear LondonJimmy Quarter Zip - Forest green - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Out of stock
Jimmy Quarter Zip - Forest green Sale price£65.00

3 Colours

Jimmy Quarter Zip - Wine Navy - Wear LondonJimmy Quarter Zip - Wine Navy - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Jimmy Quarter Zip - Wine Navy Sale price£65.00

3 Colours

Fleming V-Neck Shacket - Orange Textured Wool - Wear LondonFleming V-Neck Shacket - Orange Textured Wool - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Fleming V-Neck Shacket - Orange Textured Wool Sale price£110.00
Aldgate Baseball Shacket - Silver textured wool - Wear LondonAldgate Baseball Shacket - Silver textured wool - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Aldgate Baseball Shacket - Silver textured wool Sale price£150.00
Sherratt Harrington Lined - Showerproof Burnt Orange - Wear LondonSherratt Harrington Lined - Showerproof Burnt Orange - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Out of stock
XXL Out of stock
Sherratt Harrington Lined - Showerproof Burnt Orange Sale price£160.00

3 Colours

Sherratt Harrington Lined - Showerproof Petrol Blue - Wear LondonSherratt Harrington Lined - Showerproof Petrol Blue - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Sherratt Harrington Lined - Showerproof Petrol Blue Sale price£160.00

3 Colours

Sherratt Harrington Lined - Showerproof Navy - Wear LondonSherratt Harrington Lined - Showerproof Navy - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Out of stock
Sherratt Harrington Lined - Showerproof Navy Sale price£160.00

3 Colours

Kensington Quilted Jacket - Navy - Wear LondonKensington Quilted Jacket - Navy - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Kensington Quilted Jacket - Navy Sale price£130.00

2 Colours

Kensington Quilted Jacket - Olive - Wear LondonKensington Quilted Jacket - Olive - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Kensington Quilted Jacket - Olive Sale price£130.00

2 Colours

London Mac - Boiled Wool Grey - Wear LondonLondon Mac - Boiled Wool Grey - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
London Mac - Boiled Wool Grey Sale price£190.00

2 Colours

London Mac - Boiled Wool Brown - Wear LondonLondon Mac - Boiled Wool Brown - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
London Mac - Boiled Wool Brown Sale price£190.00

2 Colours

The Superflex Suit - Mushroom - Wear LondonThe Superflex Suit - Mushroom - Wear London
The Superflex Suit - Mushroom Sale price£235.00

3 Colours

The Superflex Suit - Mushroom - Wear LondonThe Superflex Suit - Mushroom - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
The Pearlman Casual Blazer - Mushroom Superflex Sale price£140.00

3 Colours

Wentworth Trouser - Mushroom Superflex - Wear LondonWentworth Trouser - Mushroom Superflex - Wear London
28 Out of stock
30 Out of stock
32 Low Stock
34 Low Stock
36 Low Stock
38 Low Stock
Wentworth Trouser - Mushroom Superflex Sale price£95.00

3 Colours

The Superflex Suit - Dark Olive - Wear LondonThe Superflex Suit - Dark Olive - Wear London
The Superflex Suit - Dark Olive Sale price£235.00

3 Colours

The Pearlman Casual Blazer - Dark Olive Superflex - Wear LondonThe Pearlman Casual Blazer - Dark Olive Superflex - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
The Pearlman Casual Blazer - Dark Olive Superflex Sale price£140.00

3 Colours

Wentworth Trouser - Dark Olive Superflex - Wear LondonWentworth Trouser - Dark Olive Superflex - Wear London
28 Out of stock
30 Low Stock
32 Low Stock
34 Low Stock
36 In stock
38 Low Stock
Wentworth Trouser - Dark Olive Superflex Sale price£95.00

3 Colours

The Superflex Suit - Dark Navy - Wear LondonThe Superflex Suit - Dark Navy - Wear London
The Superflex Suit - Dark Navy Sale price£235.00

3 Colours

The Pearlman Casual Blazer - Dark Navy Superlex - Wear LondonThe Superflex Suit - Dark Navy - Wear London
S Low Stock
M Low Stock
L In stock
XL Low Stock
XXL Out of stock
The Pearlman Casual Blazer - Dark Navy Superlex Sale price£140.00

3 Colours

Wentworth Trouser - Dark Navy Superflex - Wear LondonWentworth Trouser - Dark Navy Superflex - Wear London
28 Out of stock
30 Low Stock
32 Out of stock
34 Out of stock
36 Low Stock
38 Low Stock
Wentworth Trouser - Dark Navy Superflex Sale price£95.00

3 Colours

The Corduroy Suit - Olive - Wear LondonThe Corduroy Suit - Olive - Wear London
The Corduroy Suit - Olive Sale price£255.00

3 Colours

The Pearlman Casual Blazer - Olive Corduroy - Wear LondonThe Pearlman Casual Blazer - Olive Corduroy - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
The Pearlman Casual Blazer - Olive Corduroy Sale price£160.00

3 Colours

Wentworth Trouser - Olive Corduroy - Wear LondonWentworth Trouser - Olive Corduroy - Wear London
28 Out of stock
30 Low Stock
32 In stock
34 In stock
36 Low Stock
38 Low Stock
Wentworth Trouser - Olive Corduroy Sale price£95.00

3 Colours

The Corduroy Suit - Navy - Wear LondonThe Corduroy Suit - Navy - Wear London
The Corduroy Suit - Navy Sale price£255.00

3 Colours

The Pearlman Casual Blazer - Navy Corduroy - Wear LondonThe Pearlman Casual Blazer - Navy Corduroy - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
The Pearlman Casual Blazer - Navy Corduroy Sale price£160.00

3 Colours

Wentworth Trouser - Navy Corduroy - Wear LondonWentworth Trouser - Navy Corduroy - Wear London
28 Out of stock
30 Low Stock
32 In stock
34 In stock
36 Low Stock
38 Low Stock
Wentworth Trouser - Navy Corduroy Sale price£95.00

3 Colours

The Corduroy Suit - Chocolate - Wear LondonThe Corduroy Suit - Chocolate - Wear London
The Corduroy Suit - Chocolate Sale price£255.00

3 Colours

The Pearlman Casual Blazer - Chocolate Corduroy - Wear LondonThe Pearlman Casual Blazer - Chocolate Corduroy - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
The Pearlman Casual Blazer - Chocolate Corduroy Sale price£160.00

3 Colours

Wentworth Trouser - Chocolate Corduroy - Wear LondonWentworth Trouser - Chocolate Corduroy - Wear London
28 Out of stock
30 Low Stock
32 Low Stock
34 Low Stock
36 Low Stock
38 Low Stock
Wentworth Trouser - Chocolate Corduroy Sale price£95.00

3 Colours

Bart Overshirt - Ecru Khaki - Wear LondonBart Overshirt - Ecru Khaki - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Bart Overshirt - Ecru Khaki Sale price£100.00

3 Colours

Bart Overshirt - Green Black - Wear LondonBart Overshirt - Green Black - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Bart Overshirt - Green Black Sale price£100.00

3 Colours

Bart Overshirt - Coffee Black - Wear LondonBart Overshirt - Coffee black - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Bart Overshirt - Coffee Black Sale price£100.00

3 Colours

Aldgate Baseball Shacket - Camel Moleskin - Wear LondonAldgate Baseball Shacket - Camel Moleskin - Wear London
S Low Stock
M Low Stock
L In stock
XL Low Stock
XXL Low Stock
Aldgate Baseball Shacket - Camel Moleskin Sale price£160.00

5 Colours

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