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New-In

New-In

Discover our latest collection for all your style essentials. Featuring limited-edition pieces made from premium Italian fabrics, each item is expertly crafted in London, UK.

Stay tuned for more limited runs.

Customers rate us 4.9/5 based on 903 reviews.

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145 products

Tuxford Casual Blazer - Stay Blue Denim - Wear LondonTuxford Casual Blazer - Stay Blue Denim - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Tuxford Casual Blazer - Stay Blue Denim Sale price£150.00
Chiltern Shacket - Navy Canvas - Wear LondonChiltern Shacket - Navy Canvas - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Chiltern Shacket - Navy Canvas Sale price£150.00

3 Colours

Chiltern Shacket - Chocolate Canvas - Wear LondonChiltern Shacket - Chocolate Canvas - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Chiltern Shacket - Chocolate Canvas Sale price£150.00

3 Colours

Chiltern Shacket - Grey Canvas - Wear LondonChiltern Shacket - Grey Canvas - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Chiltern Shacket - Grey Canvas Sale price£150.00

3 Colours

Gerard - Stripe T-Shirt - Off White Navy - Wear LondonGerard - Stripe T-Shirt - Off White Navy - Wear London
S Low Stock
M In stock
L In stock
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XXL Low Stock
Gerard - Stripe T-Shirt - Off White Navy Sale price£30.00

3 Colours

Gerard - Stripe T-Shirt - Off White Khaki - Wear LondonGerard - Stripe T-Shirt - Off White Khaki - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Gerard - Stripe T-Shirt - Off White Khaki Sale price£30.00

3 Colours

Gerard - Stripe T-Shirt - Off White Stone - Wear LondonGerard - Stripe T-Shirt - Off White Stone - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Gerard - Stripe T-Shirt - Off White Stone Sale price£30.00

3 Colours

Tuxford Casual Blazer - Camel canvas - Wear LondonTuxford Casual Blazer - Camel canvas - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Tuxford Casual Blazer - Camel canvas Sale price£150.00

3 Colours

Tuxford Casual Blazer - Green canvas - Wear LondonTuxford Casual Blazer - Green canvas - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Tuxford Casual Blazer - Green canvas Sale price£150.00

3 Colours

Tuxford Casual Blazer - Navy canvas - Wear LondonTuxford Casual Blazer - Navy canvas - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Tuxford Casual Blazer - Navy canvas Sale price£150.00

3 Colours

Dano Short Sleeve Shirt - Navy Taupe Hawaiin - Wear LondonDano Short Sleeve Shirt - Navy Taupe Hawaiin - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Dano Short Sleeve Shirt - Navy Taupe Hawaiian Sale price£50.00

6 Colours

Dano Short Sleeve Shirt - Navy Hawaiian - Wear LondonDano Short Sleeve Shirt - Navy Hawaiian - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Dano Short Sleeve Shirt - Navy Hawaiian Sale price£50.00

6 Colours

Dano Short Sleeve Shirt - Navy Jungle - Wear LondonDano Short Sleeve Shirt - Navy Jungle - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Dano Short Sleeve Shirt - Navy Jungle Sale price£50.00

6 Colours

Dano Short Sleeve Shirt - Chocolate Flower - Wear LondonDano Short Sleeve Shirt - Chocolate Flower - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Dano Short Sleeve Shirt - Chocolate Flower Sale price£50.00

6 Colours

Dano Short Sleeve Shirt - Purple Palm - Wear LondonDano Short Sleeve Shirt - Purple Palm - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Out of stock
Dano Short Sleeve Shirt - Purple Palm Sale price£50.00

6 Colours

Dano Short Sleeve Shirt - Sky Flower - Wear LondonDano Short Sleeve Shirt - Sky Flower - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Dano Short Sleeve Shirt - Sky Flower Sale price£50.00

6 Colours

Roman Shirt - Navy Pique - Wear LondonRoman Shirt - Navy Pique - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Roman Shirt - Navy Pique Sale price£90.00
Sherratt Harrrington - Navy wool - Wear LondonSherratt Harrrington - Navy wool - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Sherratt Harrington - Navy wool Sale price£170.00

2 Colours

Sherratt Harrrington - Grey wool - Wear LondonSherratt Harrrington - Grey wool - Wear London
S Low Stock
M In stock
L In stock
XL Out of stock
XXL Out of stock
Sherratt Harrington - Grey wool Sale price£170.00

2 Colours

Theydon Overshirt - Sky Blue / Stone Check - Wear LondonTheydon Overshirt - Sky Blue / Stone Check - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Theydon Overshirt - Sky Blue / Stone Check Sale price£90.00
Willow - Chocolate - Wear LondonWillow - Chocolate - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Willow - Chocolate Sale price£50.00

3 Colours

Willow - Ecru - Wear LondonWillow - Ecru - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Out of stock
Willow - Ecru Sale price£50.00

3 Colours

Willow - Dusty Olive - Wear LondonWillow - Dusty Olive - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Willow - Dusty Olive Sale price£50.00

3 Colours

Beech - Cream - Wear LondonBeech - Cream - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Beech - Cream Sale price£55.00

3 Colours

Beech - Black - Wear LondonBeech - Black - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Out of stock
Beech - Black Sale price£55.00

3 Colours

Beech - Chocolate - Wear LondonBeech - Chocolate - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Beech - Chocolate Sale price£55.00

3 Colours

Kane - Revere Short Sleeve Shirt - Brown - Wear LondonKane - Revere Short Sleeve Shirt - Brown - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Kane - Revere Short Sleeve Shirt - Brown Sale price£55.00

4 Colours

Kane - Revere Short Sleeve Shirt - Indigo - Wear LondonKane - Revere Short Sleeve Shirt - Indigo - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Kane - Revere Short Sleeve Shirt - Indigo Sale price£55.00

4 Colours

Kane - Revere Short Sleeve Shirt - Stone - Wear LondonKane - Revere Short Sleeve Shirt - Stone - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Kane - Revere Short Sleeve Shirt - Stone Sale price£55.00

4 Colours

Kane - Revere Short Sleeve Shirt - Black - Wear LondonKane - Revere Short Sleeve Shirt - Black - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Kane - Revere Short Sleeve Shirt - Black Sale price£55.00

4 Colours

Colts Zip Shacket - Navy Wool Poly - Wear LondonColts Zip Shacket - Navy Wool Poly - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Colts Zip Shacket - Navy Wool Poly Sale price£170.00

2 Colours

Colts Zip Shacket - Charcoal Wool Poly - Wear LondonColts Zip Shacket - Charcoal Wool Poly - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Colts Zip Shacket - Charcoal Wool Poly Sale price£170.00

2 Colours

Lambeth - Button Through Knitwear - Navy - Wear LondonLambeth - Button Through Knitwear - Navy - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Lambeth - Button Through Knitwear - Navy Sale price£90.00

2 Colours

Lambeth - Button Through Knitwear - Olive - Wear LondonLambeth - Button Through Knitwear - Olive - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Lambeth - Button Through Knitwear - Olive Sale price£90.00

2 Colours

Camden - Plain Polo Knitwear - Navy Ecru - Wear LondonCamden - Plain Polo Knitwear - Navy Ecru - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Camden - Plain Polo Knitwear - Navy Ecru Sale price£85.00

3 Colours

Camden - Plain Polo Knitwear - Olive Ecru - Wear LondonCamden - Plain Polo Knitwear - Olive Ecru - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Camden - Plain Polo Knitwear - Olive Ecru Sale price£85.00

3 Colours

Camden - Plain Polo Knitwear - Chocolate Ecru - Wear LondonCamden - Plain Polo Knitwear - Chocolate Ecru - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Camden - Plain Polo Knitwear - Chocolate Ecru Sale price£85.00

3 Colours

Barbican - V Neck Jacquard - Navy - Wear LondonBarbican - V Neck Jacquard - Navy - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Barbican - V Neck Jacquard - Navy Sale price£80.00

3 Colours

Barbican - V Neck Jacquard - Olive - Wear LondonBarbican - V Neck Jacquard - Olive - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL In stock
Barbican - V Neck Jacquard - Olive Sale price£80.00

3 Colours

Barbican - V Neck Jacquard - Chocolate - Wear LondonBarbican - V Neck Jacquard - Chocolate - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Barbican - V Neck Jacquard - Chocolate Sale price£80.00

3 Colours

Hampstead - 3 Button Polo - Navy ecru grey - Wear LondonHampstead - 3 Button Polo - Navy ecru grey - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Hampstead - 3 Button Polo - Navy ecru grey Sale price£85.00
Fleming V-Neck Shacket - Light Grey Boiled Wool - Wear LondonFleming V-Neck Shacket - Light Grey Boiled Wool - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Fleming V-Neck Shacket - Light Grey Boiled Wool Sale price£90.00

3 Colours

Fleming V-Neck Shacket - Navy Moleskin - Wear LondonFleming V-Neck Shacket - Navy Moleskin - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Out of stock
Fleming V-Neck Shacket - Navy Moleskin Sale price£120.00

2 Colours

Fleming V-Neck Shacket - Olive Moleskin - Wear LondonFleming V-Neck Shacket - Olive Moleskin - Wear London
S In stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Fleming V-Neck Shacket - Olive Moleskin Sale price£120.00

2 Colours

Fleming V-Neck Shacket - Ecru Textured - Wear LondonFleming V-Neck Shacket - Ecru Textured - Wear London
S Low Stock
M In stock
L Low Stock
XL Low Stock
XXL Out of stock
Fleming V-Neck Shacket - Ecru Textured Sale price£90.00

2 Colours

Fleming V-Neck Shacket - Navy Textured - Wear LondonFleming V-Neck Shacket - Navy Textured - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Fleming V-Neck Shacket - Navy Textured Sale price£90.00

2 Colours

Chiltern Shacket - Navy Nebula - Wear LondonChiltern Shacket - Navy Nebula - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Out of stock
XXL Out of stock
Chiltern Shacket - Navy Nebula Sale price£190.00

2 Colours

Chiltern Shacket - Chocolate Nebula - Wear LondonChiltern Shacket - Chocolate Nebula - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Chiltern Shacket - Chocolate Nebula Sale price£190.00

2 Colours

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