Skip to content

Why Wear London?

Loved by over 55,000 customers

Founded in London, with every style crafted using premium fabrics.

Hassle-free returns or exchanges

Full refund or exchange for another item of your choice within 30 days of receiving your items

Free UK shipping on orders over £100

Picked and packed by our expert teams across London

Newest Products

Sort by

248 products

Aldgate Baseball Shacket - Khaki Moleskin - Wear LondonAldgate Baseball Shacket - Khaki Moleskin - Wear London
Aldgate Baseball Shacket - Khaki Moleskin Sale price£160.00

4 Colours

Aldgate Baseball Shacket - Mushroom Moleskin - Wear LondonAldgate Baseball Shacket - Mushroom Moleskin - Wear London
Aldgate Baseball Shacket - Mushroom Moleskin Sale price£160.00

4 Colours

Southend Shacket Unlined - Mushroom Moleskin - Wear LondonSouthend Shacket Unlined - Mushroom Moleskin - Wear London
Southend Shacket Unlined - Mushroom Moleskin Sale price£150.00

4 Colours

Save £30.00Thames - 3 Button Polo - Navy Pique - Wear LondonThames - 3 Button Polo - Navy Pique - Wear London
Thames - 3 Button Polo - Navy Pique Sale price£30.00 Regular price£60.00

3 Colours

Save £30.00Thames - 3 Button Polo - Ecru Pique - Wear LondonThames - 3 Button Polo - Ecru Pique - Wear London
Thames - 3 Button Polo - Ecru Pique Sale price£30.00 Regular price£60.00

3 Colours

Save £30.00Thames - 3 Button Polo - Taupe Pique - Wear LondonThames - 3 Button Polo - Taupe Pique - Wear London
Thames - 3 Button Polo - Taupe Pique Sale price£30.00 Regular price£60.00

3 Colours

Save £40.00Alder - Full Button Polo - Taupe Pique - Wear LondonAlder - Full Button Polo - Taupe Pique - Wear London
Alder - Full Button Polo - Taupe Pique Sale price£30.00 Regular price£70.00
Save £35.00Sterling - V Neck Polo - Navy Pique - Wear LondonSterling - V Neck Polo - Navy Pique - Wear London
Sterling - V Neck Polo - Navy Pique Sale price£30.00 Regular price£65.00

2 Colours

Save £35.00Sterling - V Neck Polo - Ecru Pique - Wear LondonSterling - V Neck Polo - Ecru Pique - Wear London
Sterling - V Neck Polo - Ecru Pique Sale price£30.00 Regular price£65.00

2 Colours

Save £35.00Borough - Zip Polo - Navy Pique - Wear LondonBorough - Zip Polo - Navy Pique - Wear London
Borough - Zip Polo - Navy Pique Sale price£30.00 Regular price£65.00

3 Colours

Save £35.00Borough - Zip Polo - Ecru Pique - Wear LondonBorough - Zip Polo - Ecru Pique - Wear London
Borough - Zip Polo - Ecru Pique Sale price£30.00 Regular price£65.00

3 Colours

Save £35.00Borough - Zip Polo - Taupe Pique - Wear LondonBorough - Zip Polo - Taupe Pique - Wear London
Borough - Zip Polo - Taupe Pique Sale price£30.00 Regular price£65.00

3 Colours

Kensington Quilted Jacket - Navy - Wear LondonKensington Quilted Jacket - Navy - Wear London
Kensington Quilted Jacket - Navy Sale price£130.00

2 Colours

Kensington Quilted Jacket - Olive - Wear LondonKensington Quilted Jacket - Olive - Wear London
Kensington Quilted Jacket - Olive Sale price£130.00

2 Colours

Sold outSave £40.00Bart Overshirt - Navy Pink - Wear LondonBart Overshirt - Navy Pink - Wear London
Bart Overshirt - Navy Pink Sale price£50.00 Regular price£90.00

6 Colours

Save £37.00Hildyard Comfort Fit Trouser – Navy Cotton Linen - Wear LondonHildyard Comfort Fit Trouser – Navy Cotton Linen - Wear London
Hildyard Comfort Fit Trouser – Navy Cotton Linen Sale price£48.00 Regular price£85.00

2 Colours

Save £37.00Hildyard Comfort Fit Trouser – Olive Cotton Linen - Wear LondonHildyard Comfort Fit Trouser – Olive Cotton Linen - Wear London
Hildyard Comfort Fit Trouser – Olive Cotton Linen Sale price£48.00 Regular price£85.00

4 Colours

Regency Shacket - Olive Dx - Wear LondonRegency Shacket - Olive Dx - Wear London
Regency Shacket - Olive Dx Sale price£160.00

4 Colours

Regency Shacket - Navy Dx - Wear LondonRegency Shacket - Navy Dx - Wear London
Regency Shacket - Navy Dx Sale price£160.00

4 Colours

Scarf - Taupe Black - Wear LondonScarf - Taupe Black - Wear London
Scarf - Taupe Black Sale price£35.00

27 Colours

Scarf - Silver Black - Wear LondonScarf - Silver Black - Wear London
Scarf - Silver Black Sale price£35.00

27 Colours

Scarf - Blue Black - Wear LondonScarf - Blue Black - Wear London
Scarf - Blue Black Sale price£35.00

27 Colours

Scarf - Burgundy Paisley - Wear LondonScarf - Burgundy Paisley - Wear London
Scarf - Burgundy Paisley Sale price£35.00

27 Colours

Scarf - Navy Paisley - Wear LondonScarf - Navy Paisley - Wear London
Scarf - Navy Paisley Sale price£35.00

27 Colours

Scarf - NavyH/B - Wear LondonScarf - NavyH/B - Wear London
Scarf - NavyH/B Sale price£35.00

27 Colours

Scarf - Navy Sky Criss Cross - Wear LondonScarf - Navy Sky Criss Cross - Wear London
Scarf - Navy Sky Criss Cross Sale price£35.00

27 Colours

Scarf - Red Criss Cross - Wear LondonScarf - Red Criss Cross - Wear London
Scarf - Red Criss Cross Sale price£35.00

27 Colours

Scarf - Bottle Diamond Green - Wear LondonScarf - Bottle Diamond Green - Wear London
Scarf - Bottle Diamond Green Sale price£35.00

27 Colours

Scarf - Red Diamond - Wear LondonScarf - Red Diamond - Wear London
Scarf - Red Diamond Sale price£35.00

27 Colours

Scarf - Navy Diamond - Wear LondonScarf - Navy Diamond - Wear London
Scarf - Navy Diamond Sale price£35.00

27 Colours

Scarf - Dark Navy Sky - Wear LondonScarf - Dark Navy Sky - Wear London
Scarf - Dark Navy Sky Sale price£35.00

27 Colours

Bandana - Ecru Sky - Wear LondonBandana - Ecru Sky - Wear London
Bandana - Ecru Sky Sale price£20.00

4 Colours

Bandana - Black Ecru - Wear LondonBandana - Black Ecru - Wear London
Bandana - Black Ecru Sale price£20.00

4 Colours

Bandana - Taupe Ecru - Wear LondonBandana - Taupe Ecru - Wear London
Bandana - Taupe Ecru Sale price£20.00

4 Colours

Bandana - Navy Ecru - Wear LondonBandana - Navy Ecru - Wear London
Bandana - Navy Ecru Sale price£20.00

4 Colours

Wick Long Sleeve Shirt - Sky Blue / White Seersucker - Wear LondonWick Long Sleeve Shirt - Sky Blue / White Seersucker - Wear London
Wick Long Sleeve Shirt - Mint Green / White Seersucker - Wear LondonWick Long Sleeve Shirt - Mint Green / White Seersucker - Wear London
Save £25.00Bethnal Short Sleeve Shirt - Khaki Taupe Stripe Seersucker - Wear LondonBethnal Short Sleeve Shirt - Khaki Taupe Stripe Seersucker - Wear London
Bethnal Short Sleeve Shirt - Khaki Taupe Stripe Seersucker Sale price£40.00 Regular price£65.00

2 Colours

Save £25.00Bethnal Short Sleeve Shirt - Denim Sky Seersucker - Wear LondonBethnal Short Sleeve Shirt - Denim Sky Seersucker - Wear London
Bethnal Short Sleeve Shirt - Denim Sky Seersucker Sale price£40.00 Regular price£65.00

2 Colours

Save £37.00Wentworth Trouser - Olive Cotton Linen - Wear LondonWentworth Trouser - Olive Cotton Linen - Wear London
Wentworth Trouser - Olive Cotton Linen Sale price£48.00 Regular price£85.00
Ezra Jean - Bleach Wash - Wear LondonEzra Jean - Bleach Wash - Wear London
Ezra Jean - Bleach Wash Sale price£85.00

5 Colours

The Bermondsey - Casual Cotton Linen Outfit - Navy - Wear LondonThe Bermondsey - Cotton Linen Two Piece Suit - Navy - Wear London
Stoke Newington Joggers - Chocolate Superflex - Wear LondonStoke Newington Joggers - Chocolate Superflex - Wear London
Stoke Newington Joggers - Putty Superflex - Wear LondonStoke Newington Joggers - Putty Superflex - Wear London
Stoke Newington Joggers - Putty Superflex Sale price£85.00

4 Colours

Stoke Newington Joggers - Dark Olive Superflex - Wear LondonStoke Newington Joggers - Dark Olive Superflex - Wear London
Stoke Newington Joggers - Mushroom Superflex - Wear LondonStoke Newington Joggers - Mushroom Superflex - Wear London
London Spring Lined Rain Mac - Navy Blue - Wear LondonLondon Lined Rain Mac - Navy Blue - Wear London
London Lined Rain Mac - Navy Blue Sale price£170.00

7 Colours

London Lined Rain Mac - Petrol Navy - Wear LondonLondon Lined Rain Mac - Petrol Navy - Wear London
London Lined Rain Mac - Petrol Navy Sale price£170.00

7 Colours