Journal

The Eric Musgrave Interview: Three founders on why Wear London is “menswear made simple”

We had the pleasure of sitting down with Eric Musgrave to talk about our manufacturing history, starting Wear London, and how we differentiate ourselves from other menswear brands. If you want to k...

BREWING LEGACY: TRACING TRUMAN'S JOURNEY FROM 1666 – A TALE OF TRADITION, TRIUMPHS, AND TRANSFORMATIONS

Our Hanbury Street store stands just across the street from the iconic Truman Brewery. Renowned throughout the area, Truman Brewery is not just a landmark but a symbol of East London's vibrant cult...

THE HEART OF WEAR LONDON: EMBRACING STYLE IN SPITALFIELDS

August 2021 - A New Beginning Wear London opened its Hanbury Street store in August 2021 in the heart of Spitalfields, a historic district that has blended its rich past with a modern, vibrant atmo...

ANOTHER STEP IN WEAR LONDON'S SUSTAINABLE JOURNEY BY USING RECYCLED WOOL

FABRIC FROM ITALY Prato, a small city in Tuscany, Italy, has been a hub of the Italian textile industry since the 19th century. Today, it is one of the largest textile districts in Europe, with a s...

OUR NEW STORE - THE FUTURE IN BERWICK STREET, SOHO

We are excited to say we are now open in Berwick Street, Soho. Soho is a lively part of London with a fascinating history that reflects the lively fashion scene there today. It used to be a medieva...

INTRODUCING WEAR LONDON FROM SSEAMS.COM

A 40-year love affair with all things made in England serves as the nuts and bolts behind evolving menswear brand WEAR London. Residing in Spitalfields, London, the new-found label is the brainchil...

RETURN OF THE MAC. (IT'S COMING HOME)

Upon us all, Upon us all, a little rain must fall. While raincoats have taken many forms over the millennia, the first waterproof raincoat was created following the patent by the mercurial Scotti...

SPITALFIELDS - THE COME BACK (NON PLUSSED)

“New broom, this room, sweep it clean.” Spitalfields has a fascinating history and a real visceral connection with Wear London. The diminutive Gaffer’s whole family have been ensconced around t...

DONALD, ELON, MICK & GEORGE.

 No more fast buck, when are they gonna learn their lesson? In this prosaic world of fast fashion, fabrication has sadly taken a back seat. Not here at Wear London, we are addressing that with our ...

SUSTAINABILITY & FRED THE DONKEY

A wise old man once said, we haven't inherited the Earth from our parents, we have borrowed it from our children, although i have to say a big thank you to my Dad (or Fred the Donkey as he was know...