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Founded in London, with every style crafted using premium fabrics.

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All Products

All Products

Discover our full collection. Featuring limited-edition pieces made from premium Italian fabrics, each item is expertly crafted in London, UK. 

Browse our selection of outerwear, overshirts, trousers, and stay tuned for more new arrivals next week!

 

Customers rate us 4.9/5 based on 1605 reviews.

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234 products

The Whitechapel - Cotton Linen Two Piece Suit - Navy - Wear LondonThe Whitechapel - Cotton Linen Two Piece Suit - Navy - Wear London
The Whitechapel - Cotton Linen Two Piece Suit - Navy Sale price£136.00

4 Colours

The Whitechapel - Cotton Linen Two Piece Suit - Chocolate - Wear LondonThe Whitechapel - Cotton Linen Two Piece Suit - Chocolate - Wear London
The Whitechapel - Cotton Linen Two Piece Suit - Chocolate Sale price£136.00

4 Colours

Save £60.00The Lutti Jacket - Olive Cotton Linen - Wear LondonThe Lutti Jacket - Olive Cotton Linen - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Out of stock
XXL Out of stock
The Lutti Jacket - Olive Cotton Linen Sale price£80.00 Regular price£140.00

4 Colours

Save £60.00The Lutti Jacket - Navy Cotton Linen - Wear LondonThe Lutti Jacket - Navy Cotton Linen - Wear London
S Out of stock
M Low Stock
L In stock
XL Out of stock
XXL Out of stock
The Lutti Jacket - Navy Cotton Linen Sale price£80.00 Regular price£140.00

4 Colours

Save £60.00The Lutti Jacket - Chocolate Cotton Linen - Wear LondonThe Lutti Jacket - Chocolate Cotton Linen - Wear London
S Out of stock
M Out of stock
L Low Stock
XL Out of stock
XXL Low Stock
The Lutti Jacket - Chocolate Cotton Linen Sale price£80.00 Regular price£140.00

4 Colours

Save £60.00The Lutti Jacket - Stone Cotton Linen - Wear LondonThe Lutti Jacket - Stone Cotton Linen - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Out of stock
XXL Out of stock
The Lutti Jacket - Stone Cotton Linen Sale price£80.00 Regular price£140.00

4 Colours

Regency Shacket - Navy Dx - Wear LondonRegency Shacket - Navy Dx - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Regency Shacket - Navy Dx Sale price£160.00

4 Colours

Regency Shacket - Olive Dx - Wear LondonRegency Shacket - Olive Dx - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Out of stock
XXL Out of stock
Regency Shacket - Olive Dx Sale price£160.00

4 Colours

Save £37.00Hildyard Comfort Fit Trouser – Stone Cotton Linen - Wear LondonHildyard Comfort Fit Trouser – Stone Cotton Linen - Wear London
28 Out of stock
30 Out of stock
32 Low Stock
34 Low Stock
36 Out of stock
38 Low Stock
Hildyard Comfort Fit Trouser – Stone Cotton Linen Sale price£48.00 Regular price£85.00

4 Colours

Save £37.00Hildyard Comfort Fit Trouser – Chocolate Cotton Linen - Wear LondonHildyard Comfort Fit Trouser – Chocolate Cotton Linen - Wear London
28 Out of stock
30 Low Stock
32 Low Stock
34 Low Stock
36 Out of stock
38 Out of stock
Hildyard Comfort Fit Trouser – Chocolate Cotton Linen Sale price£48.00 Regular price£85.00

4 Colours

Save £37.00Hildyard Comfort Fit Trouser – Olive Cotton Linen - Wear LondonHildyard Comfort Fit Trouser – Olive Cotton Linen - Wear London
28 Out of stock
30 Low Stock
32 In stock
34 Low Stock
36 Low Stock
38 Low Stock
Hildyard Comfort Fit Trouser – Olive Cotton Linen Sale price£48.00 Regular price£85.00

4 Colours

Save £37.00Hildyard Comfort Fit Trouser – Navy Cotton Linen - Wear LondonHildyard Comfort Fit Trouser – Navy Cotton Linen - Wear London
28 Out of stock
30 Low Stock
32 Low Stock
34 Low Stock
36 Out of stock
38 Low Stock
Hildyard Comfort Fit Trouser – Navy Cotton Linen Sale price£48.00 Regular price£85.00

4 Colours

Save £62.00The Pearlman Casual Blazer - Stone Cotton Linen - Wear LondonThe Pearlman Casual Blazer - Stone Cotton Linen - Wear London
S Out of stock
M Low Stock
L Low Stock
XL Out of stock
XXL Low Stock
The Pearlman Casual Blazer - Stone Cotton Linen Sale price£88.00 Regular price£150.00

4 Colours

Save £62.00The Pearlman Casual Blazer - Chocolate Cotton Linen - Wear LondonThe Pearlman Casual Blazer - Chocolate Cotton Linen - Wear London
S Low Stock
M Low Stock
L Out of stock
XL Out of stock
XXL Out of stock
The Pearlman Casual Blazer - Chocolate Cotton Linen Sale price£88.00 Regular price£150.00

4 Colours

Save £62.00The Pearlman Casual Blazer - Olive Cotton Linen - Wear LondonThe Pearlman Casual Blazer - Olive Cotton Linen - Wear London
S Out of stock
M Low Stock
L In stock
XL Out of stock
XXL Out of stock
The Pearlman Casual Blazer - Olive Cotton Linen Sale price£88.00 Regular price£150.00

4 Colours

Save £62.00The Pearlman Casual Blazer - Navy Cotton Linen - Wear LondonThe Pearlman Casual Blazer - Navy Cotton Linen - Wear London
S Out of stock
M Out of stock
L In stock
XL Out of stock
XXL Low Stock
The Pearlman Casual Blazer - Navy Cotton Linen Sale price£88.00 Regular price£150.00

4 Colours

Kensington Quilted Jacket - Olive - Wear LondonKensington Quilted Jacket - Olive - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Kensington Quilted Jacket - Olive Sale price£130.00

2 Colours

Kensington Quilted Jacket - Navy - Wear LondonKensington Quilted Jacket - Navy - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Low Stock
Kensington Quilted Jacket - Navy Sale price£130.00

2 Colours

Save £25.00Borough - Zip Polo - Taupe Pique - Wear LondonBorough - Zip Polo - Taupe Pique - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Borough - Zip Polo - Taupe Pique Sale price£40.00 Regular price£65.00

3 Colours

Save £25.00Borough - Zip Polo - Ecru Pique - Wear LondonBorough - Zip Polo - Ecru Pique - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Borough - Zip Polo - Ecru Pique Sale price£40.00 Regular price£65.00

3 Colours

Save £25.00Borough - Zip Polo - Navy Pique - Wear LondonBorough - Zip Polo - Navy Pique - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Borough - Zip Polo - Navy Pique Sale price£40.00 Regular price£65.00

3 Colours

Save £25.00Sterling - V Neck Polo - Ecru Pique - Wear LondonSterling - V Neck Polo - Ecru Pique - Wear London
S Low Stock
M Low Stock
L In stock
XL Low Stock
XXL Low Stock
Sterling - V Neck Polo - Ecru Pique Sale price£40.00 Regular price£65.00

2 Colours

Save £25.00Sterling - V Neck Polo - Navy Pique - Wear LondonSterling - V Neck Polo - Navy Pique - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Sterling - V Neck Polo - Navy Pique Sale price£40.00 Regular price£65.00

2 Colours

Save £30.00Alder - Full Button Polo - Taupe Pique - Wear LondonAlder - Full Button Polo - Taupe Pique - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Alder - Full Button Polo - Taupe Pique Sale price£40.00 Regular price£70.00

2 Colours

Save £30.00Alder - Full Button Polo - Navy Pique - Wear LondonAlder - Full Button Polo - Navy Pique - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Low Stock
Alder - Full Button Polo - Navy Pique Sale price£40.00 Regular price£70.00

2 Colours

Save £28.00Thames - 3 Button Polo - Taupe Pique - Wear LondonThames - 3 Button Polo - Taupe Pique - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Thames - 3 Button Polo - Taupe Pique Sale price£32.00 Regular price£60.00

3 Colours

Save £28.00Thames - 3 Button Polo - Ecru Pique - Wear LondonThames - 3 Button Polo - Ecru Pique - Wear London
S Low Stock
M In stock
L In stock
XL In stock
XXL Low Stock
Thames - 3 Button Polo - Ecru Pique Sale price£32.00 Regular price£60.00

3 Colours

Save £28.00Thames - 3 Button Polo - Navy Pique - Wear LondonThames - 3 Button Polo - Navy Pique - Wear London
S Low Stock
M In stock
L Low Stock
XL Low Stock
XXL Low Stock
Thames - 3 Button Polo - Navy Pique Sale price£32.00 Regular price£60.00

3 Colours

Southend Shacket Unlined - Mushroom Moleskin - Wear LondonSouthend Shacket Unlined - Mushroom Moleskin - Wear London
S Low Stock
M In stock
L In stock
XL Out of stock
XXL Out of stock
Southend Shacket Unlined - Mushroom Moleskin Sale price£150.00

6 Colours

Save £70.00Southend Shacket Unlined - Slate Grey Moleskin - Wear LondonSouthend Shacket Unlined - Slate Grey Moleskin - Wear London
S Low Stock
M Out of stock
L Out of stock
XL Out of stock
XXL Out of stock
Southend Shacket Unlined - Slate Grey Moleskin Sale price£80.00 Regular price£150.00

6 Colours

Aldgate Baseball Shacket - Mushroom Moleskin - Wear LondonAldgate Baseball Shacket - Mushroom Moleskin - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Aldgate Baseball Shacket - Mushroom Moleskin Sale price£160.00

6 Colours

Save £70.00Aldgate Baseball Shacket - Slate Grey Moleskin - Wear LondonAldgate Baseball Shacket - Slate Grey Moleskin - Wear London
S Low Stock
M Out of stock
L Out of stock
XL Out of stock
XXL Out of stock
Aldgate Baseball Shacket - Slate Grey Moleskin Sale price£80.00 Regular price£150.00

6 Colours

Save £31.00Baker Boy Hat - Navy Check - Wear LondonBaker Boy Hat - Navy Check - Wear London
S - 54cm Out of stock
M - 56cm In stock
L - 58cm Low Stock
XL - 60cm Out of stock
Baker Boy Hat - Navy Check Sale price£24.00 Regular price£55.00

4 Colours

Save £31.00Baker Boy Hat - Beige Check - Wear LondonBaker Boy Hat - Beige Check - Wear London
S - 54cm Out of stock
M - 56cm In stock
L - 58cm Low Stock
XL - 60cm Out of stock
Baker Boy Hat - Beige Check Sale price£24.00 Regular price£55.00

4 Colours

Save £26.00Baker Boy Hat - Stone Linen - Wear LondonBaker Boy Hat - Stone Linen - Wear London
S - 54cm Out of stock
M - 56cm In stock
L - 58cm In stock
XL - 60cm Out of stock
Baker Boy Hat - Stone Linen Sale price£24.00 Regular price£50.00

4 Colours

Save £26.00Baker Boy Hat - Chocolate Linen - Wear LondonBaker Boy Hat - Chocolate Linen - Wear London
S - 54cm Out of stock
M - 56cm Low Stock
L - 58cm Out of stock
XL - 60cm Out of stock
Baker Boy Hat - Chocolate Linen Sale price£24.00 Regular price£50.00

4 Colours

Save £62.00Tuxford Casual Blazer - Beige Canvas - Wear LondonTuxford Casual Blazer - Beige Canvas - Wear London
S Low Stock
M Out of stock
L Low Stock
XL Low Stock
XXL Out of stock
Tuxford Casual Blazer - Beige Canvas Sale price£88.00 Regular price£150.00

2 Colours

Save £70.00Southend Shacket - Stone Dx - Wear LondonSouthend Shacket - Stone Dx - Wear London
S Low Stock
M Out of stock
L Out of stock
XL Out of stock
XXL Out of stock
Southend Shacket - Stone Dx Sale price£80.00 Regular price£150.00

2 Colours

Aldgate Baseball Shacket - Khaki Moleskin - Wear LondonAldgate Baseball Shacket - Khaki Moleskin - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Aldgate Baseball Shacket - Khaki Moleskin Sale price£160.00

6 Colours

Save £55.00Temple Trouser - Beige Canvas - Wear LondonTemple Trouser - Beige Canvas - Wear London
28 Out of stock
30 Low Stock
32 In stock
34 Low Stock
36 Low Stock
38 Out of stock
Temple Trouser - Beige Canvas Sale price£40.00 Regular price£95.00
Jimmy Quarter Zip - Wine Navy - Wear LondonJimmy Quarter Zip - Wine Navy - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Out of stock
Jimmy Quarter Zip - Wine Navy Sale price£65.00

3 Colours

Jimmy Quarter Zip - Forest green - Wear LondonJimmy Quarter Zip - Forest green - Wear London
S In stock
M In stock
L In stock
XL In stock
XXL Out of stock
Jimmy Quarter Zip - Forest green Sale price£65.00

3 Colours

Southend Shacket Unlined - Khaki Moleskin - Wear LondonSouthend Shacket Unlined - Khaki Moleskin - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Low Stock
Southend Shacket Unlined - Khaki Moleskin Sale price£150.00

6 Colours

Bart Overshirt - Dark Navy and Sky Blue Ecru - Check - Wear LondonBart Overshirt - Dark Navy and Sky Blue Ecru - Check - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Bart Overshirt - Dark Navy and Sky Blue Ecru - Check Sale price£90.00

2 Colours

Colts Zip Shacket - Charcoal Twill Moleskin - Wear LondonColts Zip Shacket - Charcoal Twill Moleskin - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Colts Zip Shacket - Charcoal Twill Moleskin Sale price£170.00
Colts Zip Shacket - Black Virgin Wool - Wear LondonColts Zip Shacket - Black Virgin Wool - Wear London
S Low Stock
M In stock
L In stock
XL Low Stock
XXL Out of stock
Colts Zip Shacket - Black Virgin Wool Sale price£170.00
Save £42.00Bart Overshirt - Brown Camel Ecru - Square Check - Wear LondonBart Overshirt - Brown Camel Ecru - Square Check - Wear London
S Low Stock
M Low Stock
L Low Stock
XL Low Stock
XXL Out of stock
Bart Overshirt - Brown Camel Ecru - Square Check Sale price£48.00 Regular price£90.00

2 Colours

Bart Overshirt - Forest Green Ecru Check - Wear LondonBart Overshirt - Forest Green Ecru Check - Wear London
S Low Stock
M In stock
L In stock
XL Out of stock
XXL Out of stock
Bart Overshirt - Forest Green Ecru Check Sale price£90.00

2 Colours

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